Kinsale Retail Programme gets underway

IMG_0249Cork County Council’s Beacon Retail programme was officially launched in Kinsale on 25 February 2015. The team will work with Retailers across a diverse range of categories, ranging from a Sports Shop and Chocolate Maker to a Fitness Studio, Restaurant and Landscape Gardener, to mention just a few.

The Programme commenced with a group session workshop, coordinated by Padraig O’ Sullivan, Regional Development Executive of the Beacon, along with Elmer Kerr, an experienced retail professional.

Each retailer will now work with Padraig, Elmer and their team, discussing first hand the challenges they are facing and a strategic working document will be compiled and put into action. Some of the key areas for discussion will include;

  • Negotiating skills and better buying
  • Marketing a consumer facing business
  • Digital marketing for the retail business
  • The sales process

The Beacon Retail Initiative is heavily funded by the Cork County Council’s Economic Development Fund and to date, the programme has been rolled out to several towns across Cork county including; Ballincollig, Castletownbere, Charleville, Cobh, Dunmanway, Macroom, Millstreet, Mitchelstown and Youghal.

For further information contact Padraig O’ Sullivan on 087-7730019 or email padraig.osullivan@corkcoco.ie.